The Rugby World Cup quarter-final is taking place this weekend in Japan and the 2019 tournament has been breaking TV viewing rating, while its social media growth is making it increasingly valuable to advertisers, according to new research.
Chinese tech giant Tencent has partnered with UK based AI company, Mirraid for to place ads in old movies, such as coffee cups and bus posters.
Abu Dhabi has announced the establishment of the Mohamed bin Zayed University of Artificial Intelligence (MBZUAI), the first graduate level, research-based AI university in the world.
The younger generation of 16-24 year olds globally are 40% more likely to engage in social issues than they were in 2016, and are more savvy when it comes to spotting sponsored content, with 34% of respondents able to identify branded posts, according to new research.
By 2021, algorithmic and anti-bias data auditors emerge to tackle “pale, male and stale” artificial intelligence, reveals CCS Insight in its predictions for 2020 and beyond.
The rise of streaming is bringing major sporting events to a global audience and pushing up media rights revenues. This will drive media sport rights revenues up 75% over the 7 years period from 2018 till 2025 from $48.6 billion to $85.1 billion.
San Francisco, London and New York are leading the way for attracting financial technology investments such as blockchain and mobile payments, according to new research.