Online privacy concerns rise as customers shun untrusted brands (Infographic)
Nearly all (94%) of consumers worry about their online privacy, and are less likely to engage with companies they do not trust, according to new report.
brands
Twitter users hit half a billion: Top 20 countries revealed
Twitter has reached the half billion accounts mark in June 2012, including more than 140 million in the US alone, according to new research.
Pub giant Mitchells & Butlers begins digital push
Mitchells & Butlers, the UK’s biggest restaurant and pub group which owns the All Bar One, Toby Carvery, Harvester and O’Neills chains amongst others, has hired digital strategy agency Underwired.
Pub giant Mitchells & Butlers begins digital push
Mitchells & Butlers, the UK’s biggest restaurant and pub group which owns the All Bar One, Toby Carvery, Harvester and O’Neills chains amongst others, has hired digital strategy agency Underwired.
Right to reply: Facebook ad revenue growth dip shows limitations
With Facebook results having been described as disappointing (advertising revenue growth dropping by eight per cent) and its shares plummeting, Rupert Staines, managing director of RadiumOne explains why he thinks Facebook is facing a tough challenge, the change in attitudes of brands and what he believes Facebook’s role should be in the world of online … [Read more…]
Top 25 Olympic brands- McDonalds bottom of social media league
As the Olympics begins, McDonalds languishes at the bottom of the official sponsor’s league table in terms of Twitter buzz, according to new data.
GM marketing chief that quit Facebook resigns
General Motors is ousting its Global Chief Marketing Officer Joel Ewanick, according to a news report.
Olympics ‘Global CheerMeter’ tracks athletes, sports and sponsor support on Twitter
As the Olympics gets underway, social analytics firm Socialbakers has launched CheerMeter, a new social media tool that tracks and analyses real-time global Twitter buzz around sporting events.
Is your social medial campaign on track? (Infographic)
How can brands interact and increase brand engagement within the three main social platforms, Facebook, Twitter and LinkedIn?
Nokia debuts reality game on mobile
Nokia has partnered RockeTalk, India’s largest Mobile Social Networking Application, and Maxus India to launch Nokia Mobile Antakshari, a unique audio game show. The reality game show lets people sing and answer musical questions from all over India. Mobile users are playing for daily prizes, for a chance to be one of the elite shortlisted … [Read more…]