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AI in Business: 2019 Trends and predictions

January 30, 2019

AI is already being implemented in businesses around the world, and while worries persist over whether robots will be taking over the workplace, some are predicting that it will actually improve and even create jobs in the future. John Williams, Head of Marketing at Instant Offices offers some AI trends you should be aware of … [Read more…]

Ads, Content, News analytics, apps, Facebook, marketing, media

Facebook ‘paid children to install spy software on their phones’- report

January 30, 2019

Facebook paid children as young as 13 to install software on their phones which let the company collect data on how they used its competitors’ apps, according to a new report.

News, Regulation, Social Apple, apps, Facebook, media

Facebook to connect WhatsApp, Instagram and Messenger users to each other- report

January 25, 2019

Facebook is planning to integrate WhatsApp, Instagram and Messenger across its applications, (but will remain separate apps) according to new report.

Mobile, News, Regulation, Social apps, Facebook, UK

Marketers ‘are underestimating customer brand loyalty’

January 25, 2019

UK marketers are underestimating customer brand loyalty as only 11% of marketers believe that GenZ consumers are loyal despite 58% of consumers them considering themselves loyal, according to new research.

Ads, Content, News analytics, apps, brands, content, CRM

Guest comment: 7 trends shaping ecommerce in 2019

January 25, 2019

With another potentially banner year for online retail just beginning, Jordan Pini, head of e-commerce EMEA at media agency UM, has identified the seven strategic trends for e-commerce that retail brands need to grasp in 2019.

E-commerce advertising, Amazon, analytics, apps, brands

The state of mobile in 2019: App spend ‘worth double box office market’

January 22, 2019

In 2019, app App Store consumer spend will surpass $120bn, double the size of the global box office market, according to new research.

Mobile advertising, apps, Brazil, China, demographics

Urban Airship boosts mobile engagement tools with Accengage purchase

January 21, 2019

Digital customer engagement company Urban Airship has acquired Accengage, continental Europe’s largest provider of mobile CRM and push notifications.

Ads, Content, Mobile, News analytics, apps, BBC, brands, CRM

US court forces Domino’s Pizza to make app accessible to blind people

January 18, 2019

Domino’s Pizza must make its website and mobile app accessible to blind people using screen-reading software, after a court ruling in the US.

Content, E-commerce, Mobile, Regulation Apple, apps, BBC, images, smartphones

Top countries for mobile commerce: Sweden, Norway and Japan lead the way

January 9, 2019

The UK is among the top mcommerce players globally, with shopper enthusiasm for mobile providing significant app opportunities for retailers with conversion rate three times higher than mobile web transactions, according to new research.

E-commerce, Mobile analytics, apps, Asia Pacific, Brazil, Europe

Brits ‘more interested in Love Island than Brexit’

January 8, 2019

Love Island generated more interest online than Brexit, the Royal Wedding and the World Cup during 2018, according to new data.

Ads, Content, News, Social, Video, Viral apps, content, UK
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