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Apple

Mergers and Acquisitions: private groups lead way despite huge Publicis aquisition

July 19, 2019

M&A activity in the marketing sector in the first half of 2019 was largely driven by private equity (PE) investment, with many of the traditional network acquirers absent from the list of most active buyers.

Ads, News advertising, agencies, analytics, Apple, digital marketing

France angers Trump with 3% tax on large digital firms

July 12, 2019

The French government has proposed a new tax in the country, that would charge large internet companies including Google, Apple, Amazon and Facebook a 3% levy on their revenues, drawing ire from the US as a result.

Ads, Content, News, Regulation, Search, Social advertising, Amazon, Apple, Facebook, France

Vauxhall launches Apple Business Chat with IMImobile

July 11, 2019

Car manufacturer Vauxhaull is using Apple Business Chat to provide customer support and book test drives for new car models.

Ads, Content, Mobile Apple, iPad, technology

Online retail sales to overtake High Steet ‘within a decade’

July 10, 2019

Online sales will overtake the high street in the next decade, expected to account for 53% of retail sales by 20208, according to new research.

E-commerce Amazon, Apple, brands, content, ecommerce

iPhone designer Jony Ive to leave Apple after 30 years

June 28, 2019

Jony Ive, the UK designer behind the original iPod, Mac and iPhone, is leaving Apple after nearly three decades, saying it is a “natural” time to go.

Ads, Content, Mobile, News Apple, technology, UK

Top 50 most ‘patriotic’ American Brands: Jeep, Disney, Ford and Coke lead the way

June 17, 2019

There has been a sharp rise in US consumers across all ages becoming more patriotic, with millennials seeing the sharpest rise as brands make an emotional connection in divisive times, according to new research.

Ads, Content, News Amazon, Apple, brands, Facebook, Google

Cannes Lions 2019: Top 10 YouTube video ads since last year’s festival

June 12, 2019

With Cannes Lions 2019 on the horizon, YouTube has released a special edition Cannes YouTube Ads Leaderboard marking the most popular global video ads since last year’s festival.

Ads, Content, News, Social, Video, Viral advertising, Amazon, Apple, brands, Brazil

London ‘top tech hub for overseas expansion’

June 10, 2019

London is the top destination for international tech companies looking to expand or setup an operation outside of their own country, according to new research.

Mobile, News Amazon, Apple, ecommerce, Europe, Facebook

‘Sign in with Apple’: A new hurdle for location services?

June 6, 2019

Apple has launched a new “sign in with Apple” tool similar to those offered by Facebook and Google.

Ads, Content, Mobile agencies, Apple, brands, email, Facebook

Apple splits iTunes into three parts

June 6, 2019

Apple is splitting iTunes into three apps for music, podcasts and film and shows, in bid to further persuade its product owners to sign up to its Spotify-style Apple Music service, as well as its recently announced Netflix rival Apple TV+.

E-commerce, News, Video Apple, apps, content, iPad, Maps
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