Top 20 most visible paid search advertisers (and SEO brands) on Google UK
Amazon dominates the paid search ads on Google UK, by far more visible in results pages than its closest rivals Ask and Booking.com, according to new research.
analytics
Mobile retail sites ‘catching up with desktop versions'
The customer satisfaction gap between mobile and the more traditional retail websites is narrowing, according to new research.
Mobile retail sites ‘catching up with desktop versions’
The customer satisfaction gap between mobile and the more traditional retail websites is narrowing, according to new research.
Mobile trends: New apps ‘struggling to break into top charts’
Getting into the lucrative top 20 apps charts on Apple’s App store or Google Play is becoming tougher, according to new research.
RTB giant DataXu goes global with rebrand of Mexad
Real time bidding firm DataXu has rebranded Mexad, as the US-based ad technology provider firm expands across Europe and beyond.
How the internet affects new product purchase decisions
The Internet is an important influence on consumers interested in buying new products, especially across Electronics and appliances, according to new research.
New Twitter ad platform links across web
Twitter has launched its API ad platform, as the micro-blogging service looks to boost revenue.
China overtakes US as top smartphone market
China has overtaken the US in terms of having the most active Android and iOS devices, according to new data.
Top tips: 5 eCommerce innovations for 2013
We will be seeing significant investment in eCommerce technology and platforms as demand for eCommerce increases and as companies innovate their multichannel retail offerings this year. The real winners will be platform providers that provide true commerce suites, argues Matt Clarke CTO at marketing and technology agency Amaze.
Top tips: Measuring and evaluating your social media effort
For advertisers, doing social media “at scale” isn’t easy. Social media is more than just PR, viral campaigns, Twitter, Facebook, brand monitoring or evangelist blogs. Gary Angel, President of Semphonic, argues that if you’re treating social media as a single function then you’re almost certainly doing it wrong…