Eurovision Song contest gets record 5.3m tweets
The 2014 Eurovision song contest dominated Twitter last Saturday night, generating more than 5.3 million tweets, according to the social network.
Search Results for:
World’s biggest media owners: Google leads as China’s CCTV and Baidu grow
Google is still the world’s largest media company in the world, as two Chinese firms CCTV and Baidu rise up the ranks, according to new data.
BBC digital World Cup coverage targets ‘second screeners’ with player cam
The BBC has announced its plans for its coverage of this year’s FIFA 2014 World Cup in Brazil across TV, PC/laptop, tablet and smartphone platforms- taking advantage of the rising number of people using mobile devices while watching TV.
Win for pirates? UK illegal downloaders will only get ‘educational’ letters from ISP
In a blow to the film and music industry, a new deal between UK ISPs will see frequent illegal downloaders sent strongly worded letters with no chance of fines or further legal action.
Top marketing tips: Reaching gardeners in the online sphere
Gardening is often a seasonal past time- and not often associated with ‘digital’ media. But even those with green fingers are going digital- with some interesting results for marketers. Stephanie Keller, TGI, Marketing Executive and Media Analyst looks at how online and offline marketing can be combined to reach gardeners.
Rakuten reveals ‘power channels’ influencing brand sales (infographic)
Digital marketing firm Rakuten Marketing has revealed the global retail power channels influencing sales for over 400 brands across the fashion, luxury and beauty sectors.
Publicis-Omnicom $35bn merger collapses- win for WPP?
In a boost to rival WPP, the $35bn (£20bn) merger of Publicis and Omnicon to create the world’s biggest advertising company has collapsed, the companies have confirmed.
Apple to buy Dr Dre’s headphone firm for $3.2bn?
Apple could buy headphone maker Beats Electronics for $3.2bn (£1.9bn), in what may be its biggest ever acquisition, according to a news report.
Twitter ads now targeted by language
Twitter is launching a new tool that lets advertisers target users on its platform based on their language, as the newly listed social network looks to boost its ad revenue.
Apple now second biggest online retailer in US
Amazon dominates the online retail market in the US, but Apple’s iTunes now generates more sales than Staples and Walmart on the web, according to new data.