Gartner recently released its Top 10 Strategic Technology Trends For 2015 with many of the items on the list proving to be potentially disruptive to the eCommerce industry. Here, Gavin Masters, Head of eCommerce Consultancy at Maginus, explains the importance for retailers to react to these developments.
To celebrate Mothers Day 2014, retailer Cardstore created a viral video with a twist. This case study looks at how the US card retailer filmed fake webcam job interviews for the ‘world’s toughest job’ to become a viral hit and get 22 million YouTube views.
Apple is planning to pre-install Beats streaming music service on iPhones and iPads from next year, according to a news report.
Mozilla has selected Yahoo as the new search provider on its Firefox browser, ending a decade-long relationship with Google.
As part of yesterday’s National Freelancers Day, new research from PeoplePerHour reveals 150% increase in businesses employing freelance support.
Lacoste has launched its first campaign on Snapchat, as the sportswear brand looks to boost its digital reach to young fans.
The owners of the Broadway Hotel in Blackpool are reportedly about to refund a £100 “fine” issued to a couple who described it on TripAdvisor as a “stinking hovel”.
Asos’ latest marketing campaign for its autumn/winter collection generated nearly half a million views in a week. See why its our video viral of the week below…
Searches for images will soon get a lot smarter, with Google unveiling new technology that can understand entire scenes with a high level of accuracy.
Just what is it like to be a woman walking the streets of New York City alone? This controversial video from non-profit organisation Hollaback! filmed the real-life reactions of men as a woman walks around the city. This case study looks at how the video put street harassment in the spotlight, getting a huge 37 … [Read more…]