Ebay predicts PayPal will account for half its revenue by 2013
Ebay shares hit their highest point in more than three years last week after the online marketplace operator said it will double revenue from its PayPal online payment service by 2013.
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Guest comment: Marketing and technology- The true cost of ownership
Web site optimisation and personalisation is critical to online success in a ruthlessly competitive market. Yet the costs soon escalate and creativity may become stifled if the chosen strategy and platform rely too heavily on the technical skills of the in-house IT department, warns Mark Simpson, Founder and President of Maxymiser
Top tips: Anticipating your consumer’s interest – how to make your behavioural targeting campaign predictive
Predictive behavioural targeting is set to revolutionise advertising, but how can you make the most out of this new ad technique? Karim Attia, Chief Business Development Officer, offers a guide on just what predictive behavioural targeting campaigns can deliver.
BBC launches free iPlayer app for iPad and Android
The BBC has released free, standalone iPlayer apps for iPad and Android, with plans to launch a subscription-based version in the US in April.
Fashion comparison site StyleCompare goes live in UK
StyleCompare, a new fashion comparison website, has launched this week in partnership with a number of major retailers including ASOS and TopShop.
UK survey: Which Premier League manager would your boss be?
Over two in five (44%) of employees say that their bosses’ management style is the same as relegation zone Wolverhampton manager, Mick McCarthy, or dismissed Liverpool manager, Roy Hodgson. Whilst over a third (35%) also admitted that their manager’s methods don’t get the best out of their organisations workforce, according to a new survey.
Metrodome appoints social media agency to create film buzz
Metrodome Distribution, the film distributor behind movies such as Donnie Darko and Monster, has appointed White Hat Media as its first social media agency to boost online presence of film releases and encourage audience participation.
UK shopping searches for lingerie uncovers ‘Bridget Jones’ phenomenon
With Valentine’s fast approaching, shopping search engine Twenga has compared the most popular lingerie searches in the UK, France and Germany. The findings show that women in all three countries are putting comfort first.
Research round-up: 10th February 2011
This month’s top digital trends: Surge in real-time bidding | Top property websites | Brits ‘tighten purse strings’ | Ringback Tone Advertising | Sluggish e-retailers avoid downtime | VAT hike slows January sales | Entry-level smartphones | Casual games | Domain name sales
Twitter valued at $10bn as Google and Facebook both mull takeover bids
Twitter has been in talks with potential buyers, including Facebook and Google, who could take control of the micro-blogging site for as much as $10bn, according to a news report.