2013 looks set to be another record breaking year for search in the UK. James Murray, Digital Insights Manager, Experian Marketing Services takes a look at what advertisers can learn from the latest search trends.
Travel giant Expedia has appointed Feefo to generate reviews for them from their customers’ experiences across its UK, French, German and Dutch sites.
Google has revamped its shopping tool in Europe and beyond with a new service called ‘Product Listing Ads’, as the web giant looks to extend its hugely successful AdWords model to the world of ecommerce.
A surge in tablet use will push Google’s US mobile revenue to $9.9bn this year, a massive leap from the $5.8bn generated in 2012, according to a new report.
Google’s new ‘Product Listing Ads’ means that advertisers using Google Shopping now need to pay when searchers click on their items. However, it could also bring morea relevant and targeted audience to brands. Jonathan Beeston, director, new product innovation, EMEA at Adobe Media and Advertising solutions, offers 7 top tips for advertisers looking to capitalise … [Read more…]
BMW has used its Facebook page to showcase it’s most outlandish car design yet – based on the ideas of a 4-year-old boy- generating plenty of social media buzz in the process.
Web connected cars will soon become commonplace, with all new automobiles being built with features that will in some way connected to the internet, according to a new report from the BBC.
4G LTE revenues are set to grow rapidly, reaching more than $340 billion by 2017 globally, compared to just over $75 billion this year, according to a new report.
Google has finally launched a European version of its Playstation 3 YouTube app, as it looks to expand its presence on increasingly web-reliant gaming consoles.
Interflora has appointed Croud to manage the florists search, social, mobile and display campaigns as part of a new digital push.