Google’s predictive search tool Google Now has launched on Apple’s iOS, giving iPhone and iPad users access to the Siri rival for the first time.

Microsoft has integrated Skype to its Outlook.com webmail service, after buying the web messaging firm back in 2011.

Coca-Cola has launched a campaign replacing its packaging with 150 of the most popular names using the brand’s iconic typeface.

Global advertising expenditure is forecast to grow 3.95% during 2013, and is set to overtake print ad spend by 2015, according to a new report.

Twitter has launched a feature that lets advertisers place Promoted Tweets in users’ timelines based on words they type in tweets.

Chinese ecommerce giant Alibaba has bought an 18% stake in Sina’s Weibo microblogging site, for roughly $586m.

Google has bought start-up firm Wavii for an estimated $30m (£18m), as the firm looks to capitalise on the growing demand for news aggregation apps.

Budweiser’s latest foray into digital marketing takes an old social custom of toasting with a beer glass- and gives it a modern twist. See why it’s our video viral of the week below…

Budweiser’s latest foray into digital marketing takes an old social custom of toasting with a beer glass- and gives it a modern twist. See why it’s our video viral of the week below…

This month, Google has been forced to change the way it displays search results in Europe to appease an EU antitrust investigation. Michael Weber, CEO of hot-map.com argues that Google’s new commitments are a smokescreen to maintain its dominant position.