A number of major UK banks have united for a new payment system that lets users transfer cash via their mobiles using just their mobile number and a password.
Global smartphone wars: Apple regains market share as Windows stumbles
Apple has performed strongly in the first quarter of the year, with sales bouncing back in Europe, Japan and Australia, but Android still dominates globally, according to new data.
Big spenders: WhatsApp is only the fourth biggest tech purchase of the year (Infographic)
Facebook raised many eyebrows when it bought WhatsApp for $19 Billion earlier this year- paying 19 time more than it id for Instagram just 2 years earlier. But it turns out that Facebook’s offer was only the fourth biggest acquisition bid in 2014, as demonstated by this new infographic from FinancesOnline looking at the tech … [Read more…]
The strategist’s view: Mobile first marketing – the 2014 digital challenge
Smart watches, flexible screens, geo-targeting and Google Glass – we know what the mid-term future looks like, and it couldn’t get more exciting. So why is the present such a mess for most brands when it comes to “mobile first marketing”? Danny Meadows-Klue, President of the Digital Training Academy, explains why in the rush to … [Read more…]
Top marketing data tips: Single customer view vs single user view?
Brand loyalty isn’t as strong as it used to be, so brands and marketers alike need to work harder, longer, and in different ways, to keep customers coming back. Adam Lee, Data and CRM Consultant at Amaze looks to discuss how marketers can begin to understand the intent of users; an approach that is just … [Read more…]
Top mobile tips: Optimising apps as part of the overall customer experience
As the app increasingly takes its place as an essential business channel, Nick Keating, VP EMEA, Maxymiser, insists organisations need a clear, business led optimisation strategy across all aspects of the customer experience to drive improved business performance.
Tablets boost web access for older people- Ofcom
Older Brits are using the internet more following the growing popularity of tablets, according to new Ofcom research.
Exponential sponsors 10th anniversary of IAB Engage
Ad technology provider Exponential Interactive is to be the headline sponsor of the Internet Advertising Bureau UK’s flagship annual event, IAB Engage, featuring Bill Gates and film producer Lord Puttnam.
Webby Awards 2014: Winners revealed
The Webby Awards, often dubbed the Oscarsof the Internet, has announced its latest batch of award winners, with Vine, Airbnb, Kickstarter and Vimeo among this year’s winners for their services to digital media.
New boss at Nokia as Microsoft takeover finalised
Nokia has named Rajeev Suri as its new chief executive officer, as the mobile maker completes its sale to Microsoft.