The average online blogger using affiliate marketingcan expect to make as much as £906 a year through their blogs with the beauty and fashion sector proving particularly lucrative, according to a study of 1,723 UK-based ‘lifestyle’ bloggers.

Aardman Animations, the creator of Shaun the Sheep, has teamed up with Nominet Trust to launch Shaun’s Game Academy, a national competition for young people to build online games based on the adventures of the popular TV character.

While seasonal consumer behaviour can be predicted up to a point, fluctuations such as weather and national events can quickly foil a brands carefully planned marketing campaign. Michael Rausch, General Manager for Europe and North America at Become Europe offers 5 key tips to getting the most out of seasonal promotions.

Only 16 global FMCG brands were chosen by consumers more than one billion times last year, with local brands growing twice as fast as global ones, according to new research.

Google Glass is now on sale to anyone in the US for the price of £1,500, as the next phase of the ‘Explorer Program’ goes to the public.

Netflix increased its share of fixed-line Internet traffic in North America in the first half of 2014, accounting for 34% of data flowing to consumers during peak times, up from 32% in the latter half of 2013.

Cafédirect, one of the UK’s biggest coffee brands, has acquired online coffee club Kopi.co.uk.

Sizmek has launched a single tag solution for video campaigns across all screens, including desktop, smart phone, tablet and connected TV, giving advertisers a simplified process for managing multiscreen video campaigns.

Customer compalians on public social networks, blogs forums or brands pages can be devastating for brands. Richard Harrison, UK Managing Director of Reputation.com offers four key tips on managing negative reviews online.

Yahoo has self-destructing messaging app Blink for an undisclosed sum, as the firm looks to rival SnapChat and Facebook’s WhatsApp in the growing mobile messaging market.