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Snapchat runs 10-second Discover ads

May 12, 2015

Snapchat is now selling 10-second video ads at a cost of 2 cents per view, with the Daily Mail one of the first brands to sign up to ads on the popular messaging app.

Ads, Mobile, Social brands, content, media, video

The next Raspberry Pi? $9 computer woos Kickstarter funding

May 12, 2015

US electronics firm The Next Tghing Co. has launched a Kickstarter campaign for the world’s first $9 computer.

News apps

Amazon drones chase customers using smartphone GPS

May 11, 2015

Amazon has published details of its Drone delivery plans, including a the ability to track the location of the person it is delivering to by pulling data from their smartphone.

E-commerce Amazon

Social echo chamber? Facebook’s customised newsfeeds can boost bias

May 11, 2015

Facebook’s increased personalisation has led to a lack of diversity in the news and opinions appearing on people’s newsfeeds, according to a new report.

Social content, Facebook, media

Top UK sites in March 2015: Google, BBC and Facebook lead

May 11, 2015

More than 47.5 million UK unique visitors accessed the Internet in March 2015 across desktop and mobile (smartphone and tablet) platforms, with Google sites such as YouTube and Gmail leading the way

Content BBC, comScore, Facebook, Google, mobile internet

Cosmo runs new digital ad format ‘Reactive Pull’

May 11, 2015

Display advertising platform provider, Celtra has struck a partnership with Hearst Magazine to showcase PANDORA jewellery in a new ad format across its titles Cosmopolitan and Red.

Ads advertising, agencies, brands, content, marketing

Many small businesses still neglecting social media- survey

May 11, 2015

Nearly half of small businesses do not actively use social media, and 25 percent claim that they are unlikely to use social media in the future, according to a survey conducted by research firm Clutch.

E-commerce, Social advertising, marketing, media

Apple Watch success ‘will drive smartwatch boom’- report

May 8, 2015

The smartwatch market will grow from 3.6 million unit shipments in 2014, to 101 million shipments in 2020, spurred on by the predicted popularity of the Apple Watch, according to a new report from IHS.

Mobile Android, Apple, apps, Google, iPad

Global grocery shopping going digital

May 8, 2015

Global grocery shoppers want a blend of digital and physical to help with their purchase decisions, according to new research from Nielsen.

E-commerce global, retail, technology

Alibaba appoints new CEO as revenues rise 45%

May 8, 2015

Chinese e-commerce giant Alibaba appoints a new its chief executive as it announces 45% revenue growth for the quarter.

E-commerce
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