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Back to the Future Day: What 2015 predictions did it get right?

October 21, 2015

Great Scott! As Wednesday, 21 October 2015 marks the day that Marty and Doc arrive in the film Back to The Future Part II, Netimperative looks at how accurate the films’ predictions have been- from wearable tech to power laces.

Mobile, News advertising, Apple, brands, Google, technology

Game of Thrones star joins Huffington Post web series

October 21, 2015

The Huffington Post has commissioned a new web docu-series starring Game of Thrones actor Sophie Turner.

Content AOL, brands, content, media, UK

Half of US web users now watching Netflix

October 21, 2015

With Netflix launching this week in Spain, Portugal and Italy, new research suggests that half of the US population now regular watched the video streaming service.

Video Amazon, global, Italy, local, Spain

Video viral of the week: Toyota reunites Marty and Doc for ‘Back to the Future’ day

October 21, 2015

With ‘Back to the Future Day’ now upon us, Toyota have reunited the stars of the film to discuss what the sequel got right (and wrong) about life in 2015. See why it’s our video viral of the week below…

Ads, Video, Viral technology, video, YouTube

Amazon hires 100,000 people for Christmas rush

October 21, 2015

Amazon will hire around 100,000 people for the holidays, marking a 25% increase from last year as shopper switch from the high street to online.

E-commerce Amazon, Christmas, retail

Right to reply: Did Back to the Future brands really nail product placement?

October 20, 2015

Daniel Todaro MD of Gekko looks at whether Back to the Future nailed product placement and the relationship between brands and filmmakers when it comes to the production of seminal films.

Ads advertising, brands

Just 3% of Facebook News Feed is promoted- study

October 20, 2015

Engagement on media and publisher content on Facebook has nearly doubled in the last year, while promoted (paid) posts only take up 3% of an average user’s newsfeed, according to new research.

Ads, Social analytics, brands, content, Facebook, media

Twitter tool shows advertisers which ads perform better

October 20, 2015

Advertisers on Twitter will be able to tell which ad campaigns generate more conversions using Twitter’s new reporting tool.

Ads, Social Facebook, Google, marketing, Twitter

Amazon sues 1,114 fake reviewers

October 20, 2015

Amazon is taking legal action against more than 1,100 people for allegedly posting fake reviews on its website in return for $5 payment.

E-commerce, Social Amazon, technology

New app tracks down stolen vehicles on Facebook

October 20, 2015

My Car Check has helped to reunite a vehicle with its rightful owner after spotting a post on Facebook page They Stole My Wheels.

Mobile, Social Facebook, local, media, UK
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