
Total UK till sales growth in the last four weeks ending 3rd October increased from 5.6% to 8.3% year on year, as shoppers are continuing to move towards online shopping, with online FMCG growth up by 91% in the last four weeks.
Whilst the period will get longer, the spending will be less as the impact of Covid-19 on consumers’ wallets looms large. The Black Friday period has been forecast to shrink by nearly a quarter (22%) this year, based on research by eCommerce consultancy Wunderman Thompson Commerce, yet online spending is set to surge. Overall spend … [Read more…]