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Morrrisons to deliver groceries via Amazon

February 29, 2016

Amazon is taking its grocery delivery service in the UK, partnering with supermarket giant Morrisons to deliver frsh food to customers.

E-commerce Amazon, UK

Digital disconnect: Third of businesses still can’t measure results of digital investment

February 29, 2016

Over a third (36%) cannot measure the business results of digital investment, with a lack of funding and conflicting KPIs cited as key reasons for the shortfall, according to a new study.

Ads Germany, global, retail, technology, UK

Google reveals latest humanoid robot ‘Atlas’ (then hits it with a hockey stick)

February 29, 2016

Google has unveiled the next generation of its Atlas, its bipedal robot capable of carring 10lb boxes and stoically picking itself up after being toppled by a hockey stick.

News global, Google, YouTube

Programmatic basics: Why retargetting is NOT audience targetting [INFOGRAPHIC]

February 29, 2016

As programmatic marketing starts to dominate ad buying, do marketers really know how to get the best out of this phenomenon? This third infographic from Eyeota’s ‘Programmatic Basics’ series explains the idfference between retargeting and audience targeting.

Ads infographic, marketing

Facebook ads takeover phone screens with ‘Canvas’

February 26, 2016

Facebook ads can now takeover you phone, with a new ‘Canvas’ size that imitates Snapchat’s ‘Discover’ format. But will it turn off consumers?

Ads, Mobile, Social advertising, Android, brands, demographics, Facebook

Hands-free typing: Google Docs offers dictation tool

February 26, 2016

Are keyboards going obsolete? Google Doc’s latest voice-dictation tool marks another move towards a voice and gesture based digital future.

Mobile Google, Microsoft, smartphones, technology

Top tips: Six common misconceptions about audience data and programmatic

February 26, 2016

In a digital landscape inundated with ads, there is rising pressure for advertisers to reach their target audiences.  In this article, Kevin Tan, CEO of Eyeota, debunks some common misconceptions about programmatic and audience data.

Ads, Content, Mobile advertising, brands, content, CRM, email

Android Vs. IOS: Apple users outnumbered three to one

February 26, 2016

There are now three times more Android users than iOS users worldwide, according to new data.

Mobile Android, Apple, Australia, global, UK

Mind games: 65 statistics about ecommerce psychology [INFOGRAPHIC]

February 26, 2016

Most online customer behaviour boils down to human psychology. In this infographic, coupon and deals site BargainFox has gathered 65 proven statistics to demonstrate 20 key factors that determine a consumer behavior in e-commerce.

E-commerce ecommerce, games, infographic, security, UK

Can big data correctly predict fourth Oscar winner in a row?

February 25, 2016

The company that’s successfully predicted the Best Picture Oscar winner for the last 3 years – by analysing web surfing habits of people with similar demographics to Oscar voters – has released its 2016 prediction. And the winner is…

Ads, News advertising, demographics, Privacy, security
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