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Employee advocacy: why your staff can be your most valuable influencers

September 23, 2016

Marcel Molenaar, Country Manager & Head of Marketing Solutions for LinkedIn Benelux explains that companies are missing a trick if they don’t draw on their employees’ networks

Social Google, marketing, media

Biggest hack yet? Yahoo admits 500m users’ data stolen in 2014

September 23, 2016

Yahoo has admitted that data from at least 500 million of its users was “stolen” during an attack in 2014, in what could be a “state sponsored” attack.

Regulation email, government, security, Yahoo

Global mobile ad revenue soared to €37bn last year

September 23, 2016

Mobile advertising growth continues to accelerate and increased 68.2% to €37bn ($49bn) in 2015 from €22bn ($29bn) in 2014, driven by a mobile first consumer world and improving marketing technologies, according to new research.

Ads, Mobile advertising, agencies, brands, Europe, global

How to hire a developer [INFOGRAPHIC]

September 23, 2016

Stack Overflow has released an infographic which includes a detailed report on how to understand, build, source and manage the developer hiring process.

Ads infographic, UK

MasterCard tells powerful story of giving with “Priceless Delivery” viral

September 23, 2016

Mastercard told a story about how the firm helped people in the UAE deliver meals (starting from a mall in Dubai) to underprivileged and displaced children across the Middle East.

Ads, Video, Viral

Pokemon Go! Plus watch sells out

September 23, 2016

Pokemon Go! got its own device this month, but the popularity of the augmented reality game meant that it sold out almost instantly.

Uncategorized Amazon, UK

Six tips for taking stock ahead of the Christmas shopping season

September 22, 2016

With retailers and marketers already getting their festive campaigns in place, Michele Dupré, group vice president of retail, hospitality and distribution for Verizon, offers six tips for preparing for the Christmas shopping season.

E-commerce analytics, Christmas, CRM, ecommerce, retail

Google debuts AI-powered chat app “Allo”

September 22, 2016

Google is taking on the likes of WhatsApp and Apple’s FaceTime with a new messaging app called Allo, featuring a robotic assistant that will suggest automated responses to texts.

Mobile, Social Android, Apple, Facebook, Google

Digital agency debuts ‘Faraday’- a print magazine for technophiles

September 22, 2016

Digital agency CHC Digital has launched London’s first free paper dedicated exclusively to all things tech called Faraday Tech News.

Content content, Facebook, technology, Twitter

lastminute.com group buys travel social network WAYN

September 22, 2016

Lastminute.com group, has acquired WAYN, Where Are You Now?, to further enhance its content offering across the group’s European travel sites.

E-commerce, Social brands, content, Europe, media, Travel
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