As more and more brands turn to internet celebrities, bloggers and YouTube stars to amplify their message, a new tool from kasitoko helps marketers use an automated approach to influencer marketing.

Brits are backing Clinton to be the next President of the United States, but they feel negatively about both presidential candidates and are disparaging about the election overall, according to new data released by Kantar Media.

Over half of UK consumers prioritise buying British, with heritage brands predicted ‘most likely’ to be in business in ten years’ time, in contrast to newly established brands, according to new research.

Facebook has blocked insurance firm Admiral’s new scheme to assess the personalities of first-time drivers by analysing their Facebook profiles, citing privacy concerns.

Twitter is rolling out two new chatbot features for businesses, Welcome Messages and Quick Replies, designed to help brands offer automated customer services for social media users.

Amazon has changed the rules of Christmas retailing, announcing that it will run Black Friday- style offers all the way until Dec 22nd this year.

There is a significant opportunity for airline marketers to use technology to drive customer loyalty and improve customer service, according to new research.

Virgin Train has teamed up with Trainline to become the first operator to give customers the option to add train tickets straight to their Apple Wallet on its west coast route.

TGI Fridays and Byron will soon be accepting the Qkr! with Masterpass app throughout its restaurants, letting UK customers pay from their smartphone using the app- speeding up the bill paying process.

Instagram is testing new ecommerce features with 20 retail brands in the US, letting them tag products in photos with a “Shop Now” button.