Denmark, with a penetration rate of over 77% among the general population, will boast the highest rate of smartphone usage in the world this year according to eMarketer’s worldwide mobile forecast.

In this post, Harris Balcombe discusses three tips insurance businesses need to adopt, in order to reach the millennial mindset that will dictate the UK’s insurance industry for decades to come.

Ian James, GM, International, Verve looks at how consumers feel about sharing location information and why this is significant for publishers and advertisers.

‘CryptoKitties’, a new virtual kittens game designed for blockchain technology has become so popular that it is slowing down trade in one of the world’s largest crypto-currencies.

Retailers could see a 5% boost to annual revenues by driving emotional engagement with consumers, according to new research.

Over half of UK marketers have been impacted by the ASA’s plans to Introduce a gender stereotyping ban, according to new research.

Car maker Kia created an interactive slapstick ad to promote its Niro range at this year’s Super Bowl, starring Melissa McCarthy.

For the Super Bowl 2017, Hyundai and its agency of record Innocean Worldwide Americas connected active members of the US military with loved ones half a world away.

It is no secret that consumers are reaching for their mobile more and more when it comes to browsing websites. However, many still browse on their mobile and buy on their desktop. Duncan Keene, UK Managing Director at ContentSquare explains how retailers can turn mobile browsers into buyers.

With this week’s news that the East of England Co-op will become the first major retailer to sell food beyond its “best before” date, there is clearly a growing recognition within the industry that supermarkets must do more to reduce the amount of food waste. Retailers must balance ordering enough stock so that customers can … [Read more…]