Integral Ad Science (IAS) has launched a mobile in-app solution, which will work to protect brands on programmatic platforms, including The Trade Desk, DoubleClick Bid Manager, Oath, Viant’s Adelphic, AppNexus, and MediaMath.

Brits now feel worse about the UK economy than at any time since 2015 – and it’s changing their leisure and spending habits, according to new research.

With multiple different issues driving purchase and shoppers using different technologies to buy products, Uwe Weiss, CEO at Blue Yonder, asks how retailers can ever predict customer behaviour?

Most UK shoppers would be most uncomfortable sharing their private conversations from the messaging platforms they are active on, according to new research.

Google has released its annual report detailing the type and number of ‘bad ads’ they remove from their platform.

Google has become the biggest internet compnay in the world, but did you know ifs name came about as a mistake? This new infographic from Reseller Cube offers a potted history of the company from search engine to media monolith.

YouTube has launched a new search-based targeting option on that combines the ability to select from the top 5% of channels and then target viewers who have also Googled relevant products.

Apple has bought Texture, a digital magazine subscription service that gives users unlimited access to their favourite titles for a monthly fee for an undisclosed amount.

Marketers estimate they will waste 26% of their marketing budget in 2018 on the wrong channels or strategies, according to a new global report that cross-examines four key modern marketer profiles.

McVitie’s has launched a £9.7m Masterbrand campaign ‘Sweeter Together’ in the UK, running across Facebook and terrestrial TV.