Facebook has been accused of failing to properly inform users that their profile information may have been obtained and kept by Cambridge Analytica, a data firm widely-credited with helping Donald Trump win the 2016 US presidential election.

O2 was the most popular kit sponsor at this year’s six nations rugby tournament, followed by Vodafone, according to new research.

Retailers need to do more to demonstrate their reliability and trustworthiness if they want to encourage more shoppers to spend larger amounts online, according to new research.

The rise in voice-activated devices and podcasts will continue to drive change among advertisers, according to a new study.

The UK’s artificial intelligence sector is growing faster than rivals in America, Canada and Australia – putting Britain on course to be the global leader in AI technology.

While 81% of UK marketers measuring Customer Lifetime Value (CLV) have seen a sales spike as a result, but 76% feel they are not able to measure it effectively, according to a new survey.

Data protection vacancies have increased by four times the UK average, with 25% of jobs advertised in 2018, according to new research.

Video ad tech firm SpotX has extended its strategic partnership with Pluto TV, the leading free OTT television service in America.

The recent launch of the Chrome native ad-blocker means that creativity (not just programmatic media) needs to be the focus, argues Alex Rahaman, CEO of ad-tech firm, NEXD.

Facebook has been stopped from making use of UK citizens’ WhatsApp data for purposes beyond the chat app itself.