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Uber partners Toyota for self-driving car development

August 28, 2018

Uber has secured $500m (£389m) of investment from Toyota as it renews efforts to build self-driving cars for its ride-hailing app, five months after a self-driving car ran over and killed a pedestrian in the US.

Mobile China, Google, technology

YouTube goes boxing: KSI v Logan Paul fight ends in a draw

August 28, 2018

A much-hyped boxing fight between rival YouTubers KSI and Logan Paul has ended in a draw.

Ads, Content, Social, Video, Viral YouTube

Pepsi, Walkers and Doritos sign up for new Jaywing digital sales promotion tool ‘Frontrunner’

August 24, 2018

Marketing agency Jaywing has launched Frontrunner, a white label sales promotions framework designed to make the planning and execution of on-pack promotions faster and less prone to risk.

Ads, E-commerce brands, Europe, Facebook, FMCG, marketing

Young’s Seafood begins digital push with new agency

August 24, 2018

Young’s Seafood has appointed behavioural planning agency Total Media to support the brand’s three-year growth strategy.

Ads, Content brands, marketing, media, technology

Facebook, Twitter and Google remove propaganda accounts

August 24, 2018

Facebook, Twitter, and Alphabet have collectively removed hundreds of accounts tied to an alleged Iranian propaganda operation on Tuesday.

Content, Regulation, Social Facebook, Google, Latin America, media, Microsoft

Huawei and ZTE 5G technology banned in Australia

August 24, 2018

China’s Huawei and ZTE have been banned from providing 5G technology equipment to Australia, citing national security concerns.

Mobile, Regulation Apple, Australia, China, global, government

Facebook bans second Cambridge psychometric quiz app

August 24, 2018

Another personality quiz app designed to harvest personal data from respondents, has been banned by Facebook, following the Cambridge Analytica scandal earlier this year.

Content, News, Regulation, Social apps, Facebook

Adobe integrates email marketing tools with AI and other channels

August 23, 2018

Adobe plans to integrate artificial intelligence (AI) capabilities into its email marketing tools to help brands build customer loyalty through data-driven personalisation.

Ads brands, content, email, marketing, technology

Social football buzz: Ronaldo Juventus move generates more online interest than top 5 UK transfers

August 23, 2018

The Premier League transfer window closed early on the 9th August, with other European windows set to close on the 31st, but which players have sparked the most interest with the football-mad British public?

Content, Social content, UK

Social media case study: Watch retailer boosts revenues 87% with James Bond campaign

August 23, 2018

Luxury watch retailer Miltons Diamonds experienced an 87% revenue increase after revising its digital marketing strategy with a James Bond twist.

Social brands, content, digital marketing, ecommerce, marketing
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