The Sri Lanka Tourism Promotion Bureau (SLTPB) announces a new brand identity, under the creative platform “So Sri Lanka”.

Talk to anyone in the apparel and footwear retail business and you’re sure to hear the P word several times. Personalisation. Everyone is talking about it and everyone wants to get it. But does everyone really understand what it takes to give every customer what they really want? Lars Rabe, Managing Director for True Fit … [Read more…]

Over three quarters (78%) of brands say they now measure the Voice of the Customer, but just 24% think they get the insight they need to transform their business, according to new research.

Blockchain is growing! With this in mind, Alan Gunner, Business Development Director, Adjuno examines how this technology can be used to positively transform a business’s logistics processes for the better.

Nearly two-thirds of businesses (63%) actively collect and implement feedback from reviews into their apps, according to new research.

Over two thirds (70%) of consumer have yet to act on voice search results, with many concerned about the accuracy of online business information, according to new research.

IKEA has implemented ContentSquare’s digital insight and user experience analytics solution to enable its teams company-wide to better understand their customers’ online behaviour, as part of the business’ growth and customer strategy plan for 2019.

“The Long Wait” is the most effective John Lewis Christmas ad, according to new emotion AI data released today by Realeyes.

Pinterest is launching ‘Promoted Pins’ ads in France as the first non-English speaking country to offer Pinterest’s advertising program.

Budget Brits are using discount days like Black Friday to find value outside of the mid-market but all is not lost according to new research.