Will AI take over the creative industry? Simon Wright, Managing Director of Greenwich Design and Co-founder of The Chemistry Works argues that machine learning could actually give us more time for experimentation and creativity in our work.

The Wayback, a series of VR films created for elderly people with Dementia, featuring positive moments from the past to trigger memories and spark precious conversations with carers and loved ones, has won a prize in a new category at the D&AD awards.

A year after the GDPR came into effect, a new study suggests many large UK businesses are struggling to process requests from customers who want to access the personal information stored about them.

With the FIFA Women’s World Cup kicking off on 7th June in France, a new global survey of over 110k consumers reveals that the audience for the event is relatively balanced, with 47% being female.

Sportswear brand Champion is working with marketing technology firm BounceX to boost online sales conversions.

Cognism has launched Cognism for Salesforce on the Salesforce AppExchange, empowering businesses to connect with their customers, partners and employees in new ways.

Smart city traffic technology solutions deployed to ease chronic congestion in cities will generate $4.4 billion in revenue in 2023, up from $2 billion in 2019, according to new research.

Generating leads through Facebook is a sure-fire way to increase sales and show off your social media skills to your managers. Here, digital marketing agency – Hallam, looks at the 8 ways in which you can boost your lead generation expertise through Facebook.

Adtech firm Peach has invested in Chilean adtech leader A+V, who are the market leader in Chile, Brazil, Mexico, Colombia, Peru and Ecuador.

AI can assist marketers in many ways, from qualifying raw leads to predicting customer behaviour. Farhad Divecha, AccuraCast, UK Managing Director looks at practical PPC campaign considerations that an AI can assist with.