Digital differentiators such as accessible websites, personalised offers and fast, interchangeable delivery times, are becoming crucial to success as British brands continue to compete for customer loyalty, according to new research.

Consumer are taking longer researching and booking travel online than five years ago, despite digital innovations, according to new research.

Travel firm momondo has launched a new video ad campaign that bringing the world together in the form of a single-line tattoo from 61 people from around the world.

Onefootball is working with SpotX to monetise the football media platform’s video inventory, first rolling out on the German market.

Publishers using Smart and all advertisers buying through Display & Video 360 can now benefit from automated transactions for their direct sales.

Ad technology platform Adform has launched its Trusted Partners Program, allowing global advertisers to consolidate and optimise their outsourced services and integration processes.

A year on from the new EU data privacy rules, new data shows consumers have greater confidence in the email marketing they receive. Rob Massa General Manager, BounceX EMEA looks at consumer perspectives of the impact of GDPR and top tips for optimising email post GDPR.

Popular online video game Fortnite is fast becoming the messaging service and central social gathering space for its millions of teen and tween players, according to new research.

While reskilling employees is frequently discussed, reskilling the C-suite is often overlooked. Amid complex business problems with increased stakeholder consequences, the C-suite faces fresh challenges that require a new response from leaders.

Nearly three quarters of marketers and CX professionals (74%) are investing in digital experiences in an effort to foster long-term loyalty and build better relationships with their customers.