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Guardian website tops UK usability table

May 18, 2011

The Guardian has been named most user-friendly news provider, surpassing other popular UK news providers including The Sun, Daily Mail and Daily Telegraph, according to a new study.

Uncategorized apps, content, images, iPad, media

World’s biggest online market: China tops 477m web users

May 18, 2011

The number of Internet users in China has reached 477 million at the end of March 2011, according to government sources.

Uncategorized China, comScore, content, government, marketing

Search marketers boost local and mobile budgets- study

May 18, 2011

Companies are ramping up their investment in local and mobile search as part of an increased commitment to search engine marketing, according to a new survey-based report.

Uncategorized advertising, agencies, Christmas, Facebook, Google

Zavvi owner Hut Group valued at £250m for flotation

May 18, 2011

Online retailer The Hut Group is expected to be valued at £200m to £250m when it floats on the stock market, according to a news report.

Uncategorized, Video Entertainment, games

Click-through rates ‘three times higher from mobiles’

May 17, 2011

Click-through rates from search results displayed on a mobile phone in the UK are 2.7 times higher than from computers, according to new research.

Uncategorized advertising, internet use, local, marketing, mobile internet

Click-through rates 'three times higher from mobiles'

May 17, 2011

Click-through rates from search results displayed on a mobile phone in the UK are 2.7 times higher than from computers, according to new research.

Uncategorized advertising, internet use, local, marketing, mobile internet

China internet access restrictions on VPN, MSN, search and social media

May 17, 2011

Online access rights are tightening again in China – at least that’s the experience of many people online behind the ‘Great Firewall of China’. Key tools such as VPN, alongside global media properties such as MSN seem to be targeted as part of a broad change in access rights in China. Big implications for multinationals … [Read more…]

Uncategorized apps, brands, China, content, Facebook

InMobi in multi-million dollar ad pact with Amobee

May 17, 2011

Mobile ad network InMobi has struck a three year partnership with mobile ad solutions firm Amobee.

Uncategorized advertising, brands, global

eBay Advertising drives new BMW online store campaign

May 17, 2011

eBay Advertising and BMW have announced a new advertising campaign to support the leading car maker’s first venture into e-commerce.

Uncategorized advertising, behavioural targeting, brands, demographics, eBay

Advertisers plan to ramp up audience targeting budgets- survey

May 17, 2011

Industry confidence in audience targeting is on the rise, with 84.8% of agencies and 76.3% of advertisers currently use audience targeting, according to a new study.

Uncategorized advertising, agencies, Europe, media, UK
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