Nearly half (48.1%) of Canadian digital media agencies expect year-over-year growth in revenues, according to a new report.
Google debuts first UK TV commercial
Google has broadcast its first advert on Uk TV, during the Champions Leaugue Final last weekend.
Right to Reply: UK needs holistic digital development… not a ‘Silicon Valley’
David Cameron has recently proposed the development of an ‘East London Tech City’, which will encompass the Olympic Park, to become the global centre of technological innovation. The initiative is intended to create private sector jobs and fuel growth in the economy. Andy Budd, Managing director of Clearleft, argues why a more open-scale plan will … [Read more…]
Social media expertise key to winning PR pitches – but only if you’re under 45
A poll of marketers and PR practitioners by Furlong PR has shown that the majority (51%) think social media is the most valuable expertise PR agencies can bring to a pitch scenario in 2011.
Social media expertise key to winning PR pitches – but only if you're under 45
A poll of marketers and PR practitioners by Furlong PR has shown that the majority (51%) think social media is the most valuable expertise PR agencies can bring to a pitch scenario in 2011.
Right to reply: The iPad one year on
It’s only been a year since the iPad went on sale in the UK but since launching, it has revolutionised the publishing industry. Nic Newman, Managing Director (EMEA) and Head of Strategy at personal media company TigerSpike comments.
AppsBuilder debuts DIY apps platform
AppsBuilder has launched an online platform that allows any user to create custom applications for iPhone, iPad and Android smartphones, tablets and web apps. The service allows the user to turn any website into a mobile application in three steps.
Brainient launches personalised retargeted video ads
Brainient, the UK-based interactive video advertising platform has launched ‘BrainAds’, the first personalised video retargeting platform in the world.
Social media now a ‘top priority’ for cross-channel campaigns
The majority of U.K. marketers (96 percent) are conducting cross-channel marketing campaigns, or planning to do so in the next 12 months, according to a new poll.
Top tips: Getting the most out of technology for business
The age old imperative for businesses to do more with less in order to maximise profits has never been more applicable than it is today, as companies must work harder than ever to turn a profit in an increasingly competitive business environment. Each organisation will have its own strategy for achieving its goals and naturally, … [Read more…]