Facebook has begun rolling out its much anticipated new timeline layout worldwide, offering a new, deeper profile which allows users to ‘fill in’ more of their life pre-Facebook.
Yahoo strategy doubts grow at Goldman Sachs
It’s tough being a portal these days, and particularly if you’re under the thumb of analysts who have lost faith in the business model of portals. The latest battering for the Yahoo strategy comes from Goldman Sachs, but their verdict has implications far beyond Yahoo. Here’s what they said and why it matters…
US adults ‘spend more time on mobiles than on reading’
US adults currently spend more time on mobile devices each day than they do with print media, according to new reseach.
Facebook mobile social media strategy push: Countdown to March
As the centre of gravity for social media switches to mobile, Facebook is in countdown mode to a major mobile strategy launch in March. In the Facebook mobile social media strategy watch out for heavyweight location based services, augmented reality layers and hopefully some open Facebook location APIs. And our extra bet is that the … [Read more…]
24/7 Real Media gets new President for European operations
24/7 Real Media, WPP’s marketing technology company, has appointed Nicolle Pangis to the new role of President, Europe.
Auto Trader launch social media treasure hunt
Auto Trader have launched Auto’s Christmas Crackers, an interactive treasure hunt to win a host of mystery prizes.
Top tips: Online video advertising – 10 predictions for 2012
Online video advertising will see a greater emphasis on engagement rather than clicks, with a bigger slice of the overall marketing budget spend on targeting, analytics and mobile video, according to a new report.
Paypal takes on Groupon with daily deal coupons
Online payment service Paypal is to enter to increasingly lucrative discount coupon market, taking on the likes of Groupon and Living Social in the process.
118 118 Facebook campaign gives away free taxi rides in London
Directory enquiry service 118 118 will be giving out free rides for Londoners in their fleet of 118 118 branded cabs.
Infographic: Search-driven shopping up 22% this Christmas
US revenue and budgets associated with paid search advertising increased throughout the holiday season to date, but Thanksgiving Day activity skyrocketed, according to new research.