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Salesforce app lets firms build online communities

August 14, 2012

Salesforce.com is testing an application that lets companies build social networks for their customers to interact with the brand.

Uncategorized CRM, Facebook, marketing, media, retail

1 in 8 European smartphone owners conducted a retail transaction on their device

August 14, 2012

Mobile shopping is on the rise in Europe, with a growing number of smartphone users making transactions via their device, according to new research.

Uncategorized Amazon, apps, brands, comScore, content

Groupon shares dip as sales fail to meet expectations

August 14, 2012

Groupon has seen its shares fall this week after seeing its revenues fall short of forecasts, despite posting a sound quarterly profit.

Uncategorized Europe, Google, technology

Yahoo debuts social media talk show #HashOut

August 14, 2012

Yahoo is launching an online talk show hosted by some noteworthy guests, including “Lost” co-creator Damon Lindelof and journalist Maria Shriver.

Uncategorized, Video Amazon, content, media, Twitter

Google boosts travel content with Frommer’s guidebooks acquisition

August 14, 2012

Google has bought Frommer’s, a publisher of popular travel guidebooks, as the internet giant looks to boost its travel and local content.

Search, Uncategorized content, Google, local, Travel

Google boosts travel content with Frommer's guidebooks acquisition

August 14, 2012

Google has bought Frommer’s, a publisher of popular travel guidebooks, as the internet giant looks to boost its travel and local content.

Search, Uncategorized content, Google, local, Travel

Google to cut 4,000 Motorola jobs in smartphone push

August 13, 2012

Google is to 20% of Motorola staff after buying the company, as the internet giant looks to focus on high-end smartphones rather than feature phones, according to a report.

Uncategorized global, Google, India, smartphones

2012 search trends- Keyphrases get longer as searchers get more savvy

August 13, 2012

Google has extended it lead in the UK search market which shows no sign of slowing down, with the proportion of searches containing four or more words increasing. James Murray, Digital Insight Manager, Experian Marketing takes a look at the latest UK search trends.

Search, Uncategorized Google, marketing, Twitter, UK

Most recognised logos in the UK- Microsoft, Apple and Intel lead tech table

August 13, 2012

Among UK shoppers, the top three most recognisable logos for technology brands are Microsoft, Apple and Intel. They were identified with certainty by 92.7 per cent, 86 per cent and 85.6 per cent of consumers, respectively.

Uncategorized Amazon, Android, Apple, brands, Facebook

Fashion blogs and vouchers encourage young men to shop online- report

August 13, 2012

Over a third of men under 34 buy more clothes online than offline with 25% sourcing purchase inspiration from fashion blogs, according to new research.

Uncategorized brands, Facebook, smartphones, Twitter, UK
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