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Brexit bots: UK Govt refuses to release Russian interference report before election
A UK report looking into Russian interference into the 2016 EU referendum will not be published until after the election, despite claims that it could be released before.
Nielsen launches influencer campaign measurement tool
Nielsen has launched a measurement solution to help advertisers evaluate the effectiveness of influencer marketing.
Uber for freelancers: Fiverr launches store for PR experts
Freelance digital services platform, Fiverr is set to open a category store dedicated to PR talent from around the world.
Tencent uses AI to put product placement ads into old movies
Chinese tech giant Tencent has partnered with UK based AI company, Mirraid for to place ads in old movies, such as coffee cups and bus posters.
Marketing trends for 2020: Brands seek expansion for competitive edge
Despite the backdrop of Brexit, 53% of marketers across Europe have made expanding into new markets their top priority for 2020, according to new research.
Firms wising up to digital transformation projects (but many fail to launch)
Despite rising optimism in digital transformation, the vast majority of organizations are still suffering failure, delays or scaled back expectations from digital transformation projects, according to a new study.