In the war against cybercrime it seems brands are finally fighting back, with the online retail sector leading the charge. According to a report out from WIPO, there were more cases filed against cybersquatters in 2010 than ever before, with 91% of the 2,696 brand infringement cases successfully concluded in favour of the brand owner.
Marin Software has secured an additional $16 million (£9.8m) in Series E financing, as the online ad management platform wins a raft of new clients.
Blockbuster has been sold at auction to satellite TV chain Dish Network for just $320m, after the once dominant video chain was pushed into bankruptcy by online competition from the likes of Netflix and LoveFilm.
Ad network Adknowledge and Experian-owned technology firm Techlightenment have teamed up to launch a platform to help brands research what users are doing on Facebook.
Tesco has become the first general retailer to start a used car buying website.
If measuring online ad effectiveness was just about counting clicks, life would be simple. Alas, what most consumer marketers are interested in is the brand uplift effect and the reach of the campaign among the target audience. Both are vital for getting marketing effectiveness insights about a campaign and the budget – but both prove … [Read more…]
Nokia has appointed former Nokia Turkey and Nokia Ireland MD Conor Pierce as general manager for the UK.
LivingSocial has raised $400 million to fund expansion, as the US online coupon seller looks to take on its larger rival Groupon.
Milton Keynes has been named and shamed as having the slowest 3G mobile broadband speed in the UK, according to new research.
Milton Keynes has been named and shamed as having the slowest 3G mobile broadband speed in the UK, according to new research.