Guest comment: Mobile- A golden channel for marketers
Liane Dietrich, UK MD of affiliate network, LinkShare discusses the growth in mobile and explains how marketers should best capitalise on the mobile shopping boom.
Liane Dietrich, UK MD of affiliate network, LinkShare discusses the growth in mobile and explains how marketers should best capitalise on the mobile shopping boom.
UK media agency MPG Media Contacts has bought web specialist WebNarrative (previously known as TMG) for an undisclosed sum.
New market forecasts from Juniper Research indicate that currently less than 1 in 20 smartphones and tablets have third party security software installed in them, despite a steady increase in threats from device loss/theft, malwares and viruses.
British consumers show little forgiveness towards poor eCommerce sites but reward those that perform well and provide them with timely, personalised offers, according to a new survey from Apptus and YouGov.
Nokia has won a landmark case against Apple for using technologies patented by the Finnish phone giant in its iPhone.
The UK’s advertising market as a whole will grow by 4.8 per cent to £17.7 billion by 2015, driven by digital marketing , according to a new report.
Internet users in Germany, Turkey, Spain and the UK watch an average of at least 30 minutes a day of online video, according to new research.
Google has reportedly applied for a licence to operate an online mapping service in China, as the search giant once again looks to capitalize on the world’s biggest internet market.
Former politician and Strictly Come Dancing star Ann Widdecombe will today launch a campaign from the charity Action on Hearing Loss, supported by BT, to encourage people to get their hearing checked.
Ad spending in Canada will grow faster than in the US until 2015, spurred by a rise in digital media, according to a new report.