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More than 38m US web users shopped 'while on the toilet'

November 21, 2012

Online Americans are shopping from their mobile devices in mass numbers, sometimes from unexpected places, with more than 38 million online adult Americans admitting to having shopped online while on the toilet, according to new research.

Uncategorized email, retail, smartphones

More than 38m US web users shopped ‘while on the toilet’

November 21, 2012

Online Americans are shopping from their mobile devices in mass numbers, sometimes from unexpected places, with more than 38 million online adult Americans admitting to having shopped online while on the toilet, according to new research.

Uncategorized email, retail, smartphones

Mobile shopping trends: 88% of global users engage in content and commerce

November 21, 2012

The way people consume media and shop on their mobile phones is changing rapidly on a global scale, with significant increases in mobile banking, research and the purchase of ‘real’ goods, according to a new study.

Uncategorized brands, content, Entertainment, global, India

Global mobile trends: Apple beating Samsung in mobile ad battle

November 20, 2012

Apple has widened its lead over Samsung in terms of global ad impressions, despite the growing popularity of the Korean manufacturer’s devices, according to a new report.

Uncategorized advertising, Android, Apple, Entertainment, global

Socialbakers gets $6m funding boost to expand social analytics tools

November 20, 2012

Social media analytics firm Socialbakers has secured $6 million funding to further expand its measurement platform.

Uncategorized analytics, brands, Facebook, global, Google

The rise of the second screen: US consumers surfing web and TV simultaneously (Infographic)

November 20, 2012

Americans spent more than 34 hours per week in front of a TV set in Q2, 2012, where they watched traditional TV, DVDs and played games, according to a new report.

Uncategorized, Video content, games, infographic, smartphones

Video viral of the week: Oak stages ‘reverse robberies’ to promote milk drink on Facebook

November 20, 2012

US flavoured milk brand Oak claimed it had been ‘inundated with fans complaining they coundn’t buy their product in their local stores. In response, parent company Parmalat staged a series of ‘reverse robberies’ and posted the results on YouTube and Facebook. See why its our video viral of the week below…

Uncategorized, Video Facebook, local, YouTube

Online sales grows 14% in October as Christmas shopping begins

November 20, 2012

Online shopping grew by 14% in October, as Brits start to get their Christmas shopping in early, according to new research.

Uncategorized Christmas, retail, smartphones, technology

Right to reply: 1 in 10 shops empty on high street- is multi-channel a solution?

November 20, 2012

The British Retail Consortium (BRC) has found more than one in 10 shops in the UK’s town centres were empty in October as retailers were suffering rising costs and stagnating sales. Adam Stewart at Rakuten’s Play.com, looks at why a strong multi-channel strategy is becoming more important.

Uncategorized government, marketing, retail, UK

Social media marketing: Facebook lets brands track sales via ads

November 19, 2012

Facebook has launched a ‘conversion measurement’ tool, letting firms track purchases made by social networkers who have viewed their ads, as the firm looks to woo advertisers looking for more accountable ways to run social media marketing campaigns.

Uncategorized brands, Facebook, Google, marketing, media
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