Online video ‘can double Google search traffic’- report
If online video is optimised for search, it can double Google search traffic, according to a new report.
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Social Media Report 2012: Social Media Comes of Age
Social media and social networking are no longer in their infancy. Social media continues to grow rapidly, offering global consumers new and meaningful ways to engage with the people, events and brands that matter to them.
Guest comment: Why digital strategies fail…
From friendless Facebook accounts to unvisited micros-sites, many digital strategies simply don’t get the return of investment that advetisers are hoping for. Rick Curtis, Chief Strategy Officer at Amaze looks at why digital strategies fail.
Online retailers letting down Christmas shoppers with poor customer service (infographic)
UK online retailers are letting down shoppers at the busiest time of the year – and risking losing vital sales – through distinctly average web and email customer service, according to a new study.
10 Digital Trends in 2013: ‘Data porn’, ‘digital health’ and the UX of social
Big data analytics, biohacking and more integrated social experiences will be key trends in 2013, according to a new report.
Video ad trends in 2013: Where next for online video advertising?
Adap.tv offers predictions for 2013 as more media is consumed on mobiles, tablet and smart TVs.
Google+ ‘now has 235 million active users’: Communities launched to rival Facebook groups
Google has announced that there are 500 million profiles on its social network, 235 million of which were active this month.
Top 25 Facebook games of 2012: Songpop wins, Draw Something comes 10th
Facebook has announced its 25 most popular social games for 2012, with music trivia game SongPop taking the title as best rated game.
Viral of the week: Ogilvy resorts to ‘pirate recruitment’ to get top talent
How far would you go to bring the best talent to your team? In Belgium, Ogilvy delved into murky waters by using pirate software sites to recruit cash-strapped (but ambitious) unemployed web designers. See why it’s our viral of the week below…
Google CEO: “I’m extremely curious that Apple has not chosen to sue us”
In a frank interview this week, Google’s executive chairman Eric Schmidt has admitted his surprise that Apple has not sued the search giant.