Top 10 emerging digital media trends for 2013
Millward Brown, a global research agency, has released its annual top 10 digital and media predictions, highlighting growing trends in the media sector.
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Ecommerce strategies: Loyalty beats price for 57% of online shoppers
Over half of UK shoppers remain loyal to their favourite websites despite lower costs elsewhere, according to new research looking at ecommerce strategies.
Top mobile commerce tips: Best in showrooming
‘Showrooming’ is the retail Christmas trend of 2012, with shoppers walking the high streets to browse real products while they shop for a cheaper deal online. Fadi Shuman at Pod1 looks at how to make the most of this growing trend.
HMV warns on sales as online retailers take market share
HMV has warned that it faces an uncertain future in the face of continuing falling sales, as the retailer struggles to compete with online retailers and piracy.
RadiumOne launches real-time hashtag targeting
Ad technology firm RadiumOne has launched a cross-platform hashtag targeting capabilities, enabling advertisers to instantly target and connect with customers who show real-time interest in their brand.
Brands need to target consumers online ‘before they do their weekly shop’
A new survey indicates that brand marketers need to reach shoppers before the store as consumers actively seek promotions when planning their weekly shops.
Lotaris debuts commerce platform for Windows 8
Lotaris is launching the Early Release Programme for its new commerce platform for Windows 8 apps, called ‘Lotaris in-appCommerce for Windows 8’.
Digital media trends in 2012: The 10 biggest headlines of the year
As Google’s upcoming augmented reality glasses show, digital media is fast encroaching on every aspect of modern life. The pace of technological change has been phenomenal, and as technologies converge and media habits change, marketers need to adapt their budgets accordingly. As part of a 2012 review, Netimperative looks back at the 10 most popular … [Read more…]
Top Twitter trends of 2012- From Mars to the bottom of the ocean
Twitter has unveiled its top trends of 2012, featuring the first tweet from Mars Curiosity rover to James Cameron’s Tweet from the bottom of the ocean.
Gaming and app trends in 2012: The 10 biggest headlines of the year
From social media and maps to games and news updates, mobile and web apps are now fulfilling many of our day-to-day tasks in a faster and more convenient way than before. Reading the news, sending mail, reading and updating social networking sites like Twitter and Facebook, and downloading or streaming music and videos are things … [Read more…]