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Aardman, Sony and BinWeevils.com search for pop video animators

May 23, 2013

BinWeevils.com, the BAFTA award-winning social website for children has partnered with Aardman Animations (creators of Wallace & Gromit) and Sony Music to find the best pop video animator in the UK.

Search, Uncategorized, Video music, UK

World’s first ‘social star’ awards launched on YouTube

May 22, 2013

A new awards show celebrating the stars of social media is launching today, letting fans from around the world watch it ‘live’ on YouTube.

Uncategorized content, global, Google, media, music

Mobile marketing strategy: How to ensure offline calls-to-action drive maximum mobile interaction

May 22, 2013

As more and more consumers today come with smartphone attached, the opportunities for marketers to start a mobile dialogue with their consumers anywhere and anytime are ever expanding. While some are starting to successfully include an offline call-to-action as part of their mobile marketing strategy, many marketers still miss the opportunity. Digital Strategy Director Julian … [Read more…]

Uncategorized advertising, apps, Australia, brands, comScore

Microsoft Xbox One revealed with online entertainment focus

May 22, 2013

Microsoft has unveiled its next generation console Xbox One, designed to become “the ultimate all-in-one home entertainment system” that competes with only with its traditional rival, Sony’s PlayStation, but with the likes of Sky and Virgin Media, in the TV arena.

Uncategorized Entertainment, games, media, Microsoft, technology

Interflora wins 5-year search keyword battle with M&S

May 22, 2013

Interflora has won a high court battle over Marks and Spencer in the UK, ruling that the supermarket chain could not use the florists’ trademark as a Google AdWord to boost its visibility on the search engine.

Search, Uncategorized advertising, brands, Google, UK

Flickr users get massive 1TB of free (ad-funded) storage

May 22, 2013

Yahoo has revamped its Flickr photo-sharing service, giving users up to 1TB of free, ad funded, storage for their own videos and photos.

Uncategorized advertising, Android, blogging, Facebook, Google

Real friends and family ‘twenty times more influential than social media friends’

May 22, 2013

When it comes to influencing purchase decisions, real friends and family are more than twenty times more influential than social media friends, according to a new study.

Uncategorized marketing, media, UK

Top 10 countries for social media engagement: Argentina and Brazil lead the way

May 22, 2013

Social media in Latin America continues to soar as Argentina and Brazil become the most engaged social networking markets worldwide, according to a new study.

Uncategorized Brazil, comScore, Facebook, Latin America, media

Tech City growth ‘stunted by talent shortage and lack of access to capital’

May 22, 2013

With London’s buoyant tech sector set to enjoy the annual Shoreditch Digital festival that starts today, a new report has highlighted the impact that a shortage of skilled workers and a lack of funding is having on its growth.

Uncategorized global, Google, government, marketing, technology

Right to reply: Buying Tumblr will make Yahoo relevant for a new young generation

May 22, 2013

Buying Tumblr will open up Yahoo to a younger generation as long as they don’t impose any rules and too much advertising on their new $1.1 billion acquisition, Professor John Baptista, who believes it is a good move by Yahoo and will help them catch up with Google and Facebook in the social media market.

Uncategorized advertising, blogging, email, Facebook, Google
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