Snapchat 3D lenses opens to ads: Warner Bros first with Blade Runner “Spinner” car
Snapchat has launched Sponsored 3D World Lenses, with Warner Brothers and Budweiser among the first brands signing up to the augmented reality platform.
Social
Top tips: How to prevent, and recover from, a social media hack
A hacked social media account can damage your reputation, especially when you’re supposed to have a certain level of social media savvy. Blaise Grimes-Viort, chief services officer at social media agency, The Social Element, offers a checklist for people to use if they want to prevent, detect or recover from, a social media hack.
Twitter tests 280 character limit for longer tweets
Twitter is doubling its character tweet limit for a “small group” of select users, with a view to doing the same for more people in the future, as the embattled social network looks at new ways of growing engagement.
Facebook to broadcast NFL highlights worldwide
Facebook has struck a multi-year deal with the National Football League to deliver game highlights across the globe.
eMarketer: Google and Facebook dominate UK Digital Ad Market
Google and Facebook will continue to dominate the digital advertising landscape in the UK, according to eMarketer’s latest ad forecast.
Crack the market: plan early on for China’s end-of-year shopping holidays
Don Zhao, co-founder of Azoya, offers five key marketing strategies for successful selling over the 2017 peak trading period.
London Fashion Week: Premium labels invest big in influencers
Ahead of London Fashion Week, new research shows that premium fashion marketers working at designer labels such as Brit label Burberry are willing to pay far more for influencer posts compared to their fellow marketers in other sectors.
Taboola brings social ad feed to publisher pages: BT first to sign up
Taboola has brought Taboola Feed to UK brands, a social-like feed that combines “in-feed video” with sponsored content, products, and apps in a card-like-experience, with BT as its first big name customer.
Facebook promises brand safety: keeps ads away from controversial issues
Facebook has launched a number of new tools designed to keep brands away from appearing next to controversial topics discussed on the social network.
GDPR warning? Facebook hit by €1.2m fine from Spain’s data privacy regulator
Facebook has been dealt a €1.2m by Spain’s data privacy regulator, according to reports, with the ruling coming just months ahead of the implementation of the European General Data Protection Regulations (GDPR).