Two thirds of marketers in Ireland believe that Twitter is the most effective social platform for business, but Facebook is the ‘most important’ according to the results of a new study.
Madonna has premiered her music video using the Snapchat app, the first high profile artisit to do so, but many fans had trouble finding it.
FremantleMedia UK and ITV are revamping the social strategy for series seven of dating show Take Me Out, adding new platforms and creating unique content to encourage greater viewer engagement.
Users now have access to the most powerful historical Twitter search outside of Twitter’s own archive.
Facebook has started highlighting local sights and restaurant tips based on a user’s location, as the social network takes on apps like FourSquare and Yelp.