Facebook debuts music sharing tool ‘Music Stories’
Facebook is letting people share 30-second song clips with one another via a new sharing tool on the social network.
Social
John Lewis Christmas ad: A social media analysis
The John Lewis Christmas ad has become something of a cultural landmark in the UK. With the latest version set to air on TV tomorrow morning, new data looks at the social media impact of the ads over the past 5 years.
New Facebook AI can describe photos to blind people
Facebook is working on new artificial intelligence technology that can describe photos to people who can’t see them.
Gmail’s ‘smart reply’ writes emails for you
Google is rolling out a Gmail program this week that will guess which emails can be answered with a short reply and prepare a few responses on the user’s behalf.
Half of Facebookers watch videos on the site- report
With Facebook set to announce healthy revenues in their third quarter earnings call later today, new research from Global Web Index looks at one avenue that promises to be a key revenue stream for Facebook in the future – video.
Coca-Cola turns to social media to promote Christmas truck tour
Coca-Cola is embarking on its annual Christmas truck tour of the UK, stopping at 46 locations. But this year the soft drinks brand is focusing on social media to promote the marketing stunt.
Facebook targets emerging markets with Slideshow ad option
Facebook has launched a new ad option called Slideshow for marketers trying to reach consumers in emerging marketers who have slower Internet connections.
Qantas crew wears All Blacks rugby kit after losing Twitter bet
Staff at Australian airline Qantas have kept up their end of a bizarre social media bet after New Zealand triumphed in the Rugby World Cup final on Saturday.
Dulux recruits lifestyle bloggers for visualiser campaign
Dulux is using influential bloggers to trial their Visualiser app, and write their own content as the paint brand embraces social media marketing.
Top ecommerce tips: Actions are louder than words
Mike Weston, CEO of data science consultancy Profusion, discusses how retailers can use data science techniques to understand their consumers better