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SEO mystery: Interflora vanishes from Google search after Valentine’s promotion

February 28, 2013

Interflora has disappeared from the front page of Google’s natural search results, fuelling speculation that the florist has breached the search engine’s guidelines.

Search, Uncategorized digital marketing, Google, marketing, UK

SEO mystery: Interflora vanishes from Google search after Valentine's promotion

February 28, 2013

Interflora has disappeared from the front page of Google’s natural search results, fuelling speculation that the florist has breached the search engine’s guidelines.

Search, Uncategorized digital marketing, Google, marketing, UK

Sony PS4 event: Searches for console soar

February 21, 2013

Ahead of Sony’s press conference unveiling the Playstation 4, interest in the next-generation console has soared, with data from Experian finding that 1 in every 1,500 searches in the UK last week contained the word ‘Sony’.

Search, Uncategorized Christmas, games, marketing, UK

Boom in mobile takeaway ordering for JUST EAT

February 15, 2013

Online takeaway service JUST EAT has seen a boom in mobile orders, a sign of things to come as smartphone and tablet adoption becomes commonplace.

Search, Uncategorized marketing, UK

Expedia hires Feefo for pan-European customer reviews

February 15, 2013

Travel giant Expedia has appointed Feefo to generate reviews for them from their customers’ experiences across its UK, French, German and Dutch sites.

Search, Uncategorized Google, technology, Travel, UK

PS3 YouTube app goes live across Europe

February 14, 2013

Google has finally launched a European version of its Playstation 3 YouTube app, as it looks to expand its presence on increasingly web-reliant gaming consoles.

Search, Uncategorized Europe, Google, music, UK

Interflora hires Croud for digital marketing push

February 14, 2013

Interflora has appointed Croud to manage the florists search, social, mobile and display campaigns as part of a new digital push.

Search, Uncategorized apps, digital marketing, local, marketing

Google ‘pays Apple $1bn to be default search’

February 13, 2013

Google will start paying Apple up to $1 billion a year for the right to the be default search engine on iPhones, iPads and the iPod touch, according to a news report.

Search, Uncategorized Android, Apple, Google

Online recruitment trends: Demand for marketing and creative skills grow 50%.

February 11, 2013

UK businesses spent more than £2.5M on online creative and marketing freelancers in 2012, with content writing and graphic design featuring gthe the top 10 skills required by businesses, according to new data.

Search, Uncategorized content, global, marketing, media

Right to reply: Google’s ‘Enhanced Campaigns’- challenge for advertisers?

February 8, 2013

Google‘s “Enhanced Campaigns”, will prove a challenge to advertisers, the biggest being that of how third party tracking solutions can integrate into it. As it currently stands, advertisers could be forgiven for thinking Google is upping its game against third party tracking solutions and trying to create a system whereby any solution outside of Google’s … [Read more…]

Search, Uncategorized advertising, Google, media, retail
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