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Video

Instagram launches long-form video hub IGTV

June 21, 2018

Instagram has unveiled its long-form video hub under the name IGTV, offering a YouTube-like experience for vertical videos suited for mobile viewing.

Ads, Content, Mobile, Social, Video, Viral advertising, Android, apps, brands, content

Volkswagen sponsors new Yahoo Sport football video series ‘The 32’

June 21, 2018

Volkswagen is to sponsor its new Yahoo Sport football video series “The 32” that will bring football fans closer to the action in Russia this summer.

Ads, Content, Video, Viral brands, content, global, marketing, media

Cannes 2018 highlights: YouTube CEO on “What Matters Next”

June 20, 2018

In this special session from Cannes Lions, YouTube’s CEO Susan Wojcicki talks about brand building, engaged audiences and accountability in the digital age.

Ads, Content, Mobile, Social, Video, Viral global, music, YouTube

Cannes Lions 2018: Highlights from day 2

June 20, 2018

Day two of the Cannes Lions Festival featured talks from Samsung, Publicis and YouTube. Watch highlights of key moments below.

Ads, Content, Video, Viral Samsung, YouTube

Cannes Lions 2018: Video highlights from day one

June 20, 2018

As the Cannes Lions festival kicks off on the French Riveria, this video highlights package looks back at day one of the event, including talks from Adobe and Burberry.

Ads, Content, Mobile, News, Search, Social, Video, Viral advertising, video, YouTube

The psychology of online ads: How consumers interact with video content

June 19, 2018

A new film series from video intelligence examines the linguistics, science and behavioural psychology behind video advertising.

Ads, Video, Viral advertising, brands, content, Entertainment, marketing

Two thirds of Brits staying at home to watch World Cup

June 12, 2018

Only one fifth of UK internet users will be tuning into all scheduled England matches in the 2018 FIFA World Cup.

Video, Viral BBC, brands, Entertainment, games, marketing

Cannes 2018: The 10 biggest YouTube ads since last year’s festival

June 12, 2018

With Cannes Lions 2018 on the horizon, YouTube has released a special edition Cannes YouTube Ads Leaderboard celebrating the most popular global video ads since last year’s festival.

Ads, Content, Video, Viral advertising, agencies, Amazon, Apple, brands

Rovio teams with Everton FC for World Cup YouTube series

June 11, 2018

Angry Birds maker Rovio Entertainment has launched an animated series set to air exclusively on YouTube during the World Cup tournament, featuring Everton stars Wayne Rooney, Dominic Calvert-Lewin, Tom Davies, Cenk Tosun and social media star Tekkerz Kid.

Ads, Content, Video content, Entertainment, media, video, YouTube

World Cup ‘to boost global adspend by $2.4bn this year’

June 8, 2018

This year’s FIFA World Cup tournament in Russia will add US$2.4bn to the global advertising market, according to new research by Zenith.

Ads, Content, Mobile, News, Social, Video, Viral adspend, advertising, BBC, brands, China
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