Can YouTube solve the election debate debacle?
David Cameron and Ed Miliband have been considering a proposal to join a live internet ‘digital debate’ hosted on YouTube ahead of the general election campaign.
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A game of phones: HBO GO unveils launch plans
HBO has announced plans for its online only streaming service, as the broadcaster looks to rival Netflix capitalising on its popular shows such as Game of Thrones and True Detective.
Video viral of the week: Geico ‘unskippable’ ads reward viewers after 5 seconds
All too often, YouTube ads are not tailored to pre-roll- meaning that viewers are likely to skip because they are given little incentive to continue watching. This funny new ad series from US car insurance firm Geico generated 725,000 unaided YouTube views in one day by playing on the format. See why it’s our video … [Read more…]
Top 100 YouTube channels double audience in a year
The biggest channels on YouTube have more than doubled in audience size, with a toy unboxing show proving to be the most popular, according to new research.
TV viewing drops 4.5% but still dominates
UK TV viewing fell by 4.5% during in 2014, with digital viewing rising 17% during the same period, according to new research.
Controversial Cannes ad tells firms to send ‘worst employees’
This year’s Cannes Lions Festival kicks off in June, but the organisers have already courted controversy with a series of ads urging firms to send their ‘worst employees to the festival, as it’s ‘cheaper than severance’.
YouTube to launch kids’ app
YouTube has launched a new app for children this week in a bid to make using the service safer.
US video trends: Half of millennial Netflix users stream via mobiles
Of the US Millennials who watch Netflix, nearly half of them do at least some of their video viewing from a smartphone or tablet, according to new research.
Video viral of the week: Domino’s Pizza ‘Tummy Translator’ app
Domino’s Pizza has launched an spoof app that ‘translates’ the rumblings inside users tummies, running a 60s science show parody video demonstrating how the system works. See why it’s our video viral of the week below…
YouTube ad-free subscription service ‘coming in months’
In a high-profile test of the paid content versus ad-funded business models, Google is preparing a YouTube subscription service that lets people pay to watch videos without adverts.