Stella Artois predicts future customers with AI tool from Blis
Stella Artois is the first brand to sign up to a new AI-powered mobile ad solution called “Blis Futures”.
Mobile
US uses social media for TV discovery
The way US consumers watch TV is changing, with social media and mobiles affecting how they discover what to what to watch next in the living room, according to new research.
White paper: How to unify your brand with a “digital hub”
A new white paper from Amaze explores the concept of the unifying, enterprise grade digital hub – the ‘app store’-like tool that provides the decision-making and intelligence needed to align all digital assets.
Tech-savvy generation demands the high street to up its game
Bricks and mortar stores have to do more to satisfy tech savvy shoppers and improve the in-store experience, according to new research.
New e-ink calendar syncs to Google account
The traditional wall calendar has been given a high-tech upgrade, thanks to a clever use of electronic ink from a Japanese inventor.
Pottery Barn debuts augmented reality furniture app
Pottery Barn is launching an augmented reality app, called 3D Room View, that lets customers visually try out living room furniture before they buy it.
Germany: Mobile accounts for more than half of all ad spend
Mobile ad spending in Germany will reach €3.2 billion ($3.5 billion) this year, representing more than half (57.2%) of all digital ad spending for the first time, according to new research.
Higher or Lower? New voice-based Alexa game helps brands advertise on Amazon Echo
A chart-topping game that’s been sweeping the globe has been launched for the Amazon Echo and now boasts voice assistant Alexa as its game host.
WhatsApp teams with iAdvize to boost customer service for brands
Online CRM firm iAdvize is integrating with WhatsApp, letting brands communicate directly with their customers and prospects via WhatsApp.
We-Vibe forced to pay $3m for sex toy surveillance
Canadian sex toy manufacturer We-Vibe has agreed to pay £2.4m after being accused of serious failures to protect customer data.