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Mobile

Global video viewing habits: Age and device determines preferences

May 5, 2015

Globally, consumers largely favour TV as the device of choice for watching video programming. However, there are a few regional and generational differences in how we watch. This infographic from Nielsen tracks how video viewing habits vary across the globe.

Mobile, Video content, Europe, global, infographic, Latin America

Mobile-only users overtakes PC-only users for first time in US

May 5, 2015

The number of mobile-only adult internet users exceeded the number of desktop-only internet users in the US for the first time, according to new research.

Mobile comScore, retail

The only way is up: SnapChat wants vertical video ads for mobile screens

April 30, 2015

Snapchat is urging advertisers to frame their video ads vertically rather than the traditional widescreen format, as consumers move toward mobile usage.

Ads, Mobile, Social agencies, brands, content, media, video

Smart Glasses: Has Google got it wrong?

April 29, 2015

Despite Google postponing its ‘Glass ‘ project, data glasses were a big topic at the Internet World Germany fair, with seven different models being shown by an independent research company. The stand was one of the most popular areas visited by brands and retailers, and offered a lot of insight around how data glasses could … [Read more…]

Mobile agencies, brands, ecommerce, Facebook, Germany

Top app development tips: Google reveals secrets to mobile success

April 29, 2015

With more people using mobile devices to access and make purchases online, Google has published a new App UX report looking at how brands can get the most from their apps. Stephen Griffiths, Google’s Mobile & Cross Platform Advanced Performance Specialist, outlines key principles that marketers, designers and developers need to consider throughout the entire … [Read more…]

Mobile apps, brands, content, Google, marketing

Facebook Messenger adds free video web calls over 3G and Wi-Fi

April 28, 2015

Facebook Messenger is launching free VOIP video calling over cellular and wi-fi connections on iOS and Android in the US, Canada, UK, and 15 other countries.

Mobile, Social Android, Europe, Facebook, UK, video

Apple Watch sales ‘already dominating smartwatch market’

April 27, 2015

Apple’s much-anticipated Watch device was finally released to consumers late last week and initial reports indicate the device is already far outselling Android and Tizen-based rivals.

Mobile Android, Apple, marketing, retail, Samsung

Google debuts mobile network in the US

April 27, 2015

Google has announced plans to offer its own Wi-Fi-based mobile network

Mobile Google

First crowd-controlled bar opens on ‘smart cruise ship’

April 23, 2015

Makr Shakr, the world’s first robotic bartending system has made its debut as the Bionic Bar onboard on Royal Caribbean’s new ‘smart’ cruise ship, Anthem of the Seas, in Southampton.

Mobile, News technology

Apple smartwatch launch: it’s crunch time

April 22, 2015

With the hotly anticipated global launch of Apple’s smartwatch only a few days away (April 24th), how do consumers feel about the device, and how many expect to be wearing one anytime soon? Latest research from GfK shows awareness of the launch is high, but there is confusion over what a smartwatch can do. Expectations … [Read more…]

Mobile Apple, brands, games, global, iPad
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