Holiday spending is to soar 25% across the UK, France and Germany, with the average UK shopper to spend more than three times as much as their continental counterparts, according to a new report.
Despite nearly half of British shoppers now doing at least half of their Christmas shopping online, 44% say the online delivery is worse during the festive season, according to a new survey commissioned by parcelLab.
Ebay has launched a new ‘shopper insights and influence’ platform, letting advertisers sell their ads in a fair auction via eBay, rather than having to trust an independent vendor to do so.
From chatbots to programmatic marketing, artificial intelligence is booming in marketing. But how do we define ‘AI’? And are there different levels and applications of machine learning technology? Ryan Lester, Director, Customer Engagement Technologies, LogMeIn explains the different types of AI capabilities that exist when it comes enabling customer service.