Unilever online sales growth now ‘double global average’
Unilever’s online sales are growing at twice the rate of the global ecommerce market, fuelled by strong performance in the UK, Ireland and France.
E-commerce
Consumers strongly skeptical of retailers’ data privacy initiatives
Retailers are struggling to understand where personalisation ends and privacy infringement begins, according to new research.
How prepared are logistics operations for Black Friday peak?
A lot of work has been done by the logistics industry to ensure that the Black Friday period is managed efficiently this year, and today IMRG is publishing three key considerations in support of achieving this.
YouTube takes on Netflix with $9.99 subscription service
YouTube is launching a new subscription service called ‘Red’ to rival the likes of Netflix and Spotify.
Amazon hires 100,000 people for Christmas rush
Amazon will hire around 100,000 people for the holidays, marking a 25% increase from last year as shopper switch from the high street to online.
Amazon sues 1,114 fake reviewers
Amazon is taking legal action against more than 1,100 people for allegedly posting fake reviews on its website in return for $5 payment.
JUST EAT boosts multichannel marketing
Online takeaway firm JUST EAT has hired Visual IQ, a cross channel marketing attribution company, to optimise its multi-channel marketing.
Halloween shopping trends in the US (Infographic)
With Halloween fast approaching, how are US consumers using the web to get the most out of the party season? This infographic from US Self Storage looks at some of the key trends…
Matalan gets into affiliate marketing with ‘Direct Programme’
Matalan Direct, the home improvements arm of Matalan, has launched it’s affiliate programme with Affiliate Window.
Papa John’s gets ‘hyper local’ for mobile marketing campaign
Pizza delivery company Papa John’s has teamed up with Rakuten Marketing, delivering a campaign for the brand to drive sales of pizzas in Yorkshire through location targeting.