Brazil’s first social commerce platform goes live
Méliuz and Pepper have joined forces to launch Pelando.com.br, Brazils first social commerce platform.
E-commerce
Right to reply: Retailers can’t buckle under the Black Friday rush
With the British Retail Consortium predicting that this month’s Black Friday will be a third bigger than last year, Paul Heywood, Managing Director and VP of EMEA, Dyn looks at what this means in terms of retail opportunity, customer experience and IT strategy.
Nine inventions that changed the way we shop [INFOGRAPHIC]
The rise of internet shopping has had a profound impact on the way we shop, but the move from physical shop to screen is just one step forward among many, bringing with it a wide range of services such as click & collect, one-click payment and more.
Top ecommerce tips: Actions are louder than words
Mike Weston, CEO of data science consultancy Profusion, discusses how retailers can use data science techniques to understand their consumers better
Top tips: Retailers must have an omni-channel strategy for Black Friday
With Black Friday drawing closer, new research has revealed that online sales are set to reach a record breaking £1 billion. However, retailers must make sure their online and in-store operations are in-sync and up to scratch when bargain hunters descend on shops and websites this Black Friday. If not, retailers risk losing out on … [Read more…]
The Sun to scrap website paywall
The Sun will scrap the paywall on its website just over two years after it was introduced, after data indicated it had become the least visited UK national newspaper website.
Most marketing execs ‘don’t have an omnichannel strategy’
Just over half (55%) of respondents have yet to implement omnichannel marketing, while only 11% of CMOs have put integration across online and offline channels in place, according to new research.
Nearly half of Christmas gift buyers will do it all online
Internet devices are redefining the way Britons buy Christmas presents, with the average person to spend nearly £490 on presents, according to new research.
Physical stores going digital to unite retail experiences- study
Half (50%) of UK retailers are investing in in-store location-based technologies – such as iBeacons – as consumers expect a continuation of the personalised digital experiences found online.
Retailers ‘failing to unify online and in-store experiences’
Most retailers feel their existing technology and infrastructure is preventing them providing a strong ‘omni-channel’ experience for customers, according to a new survey.