Guy Phillipson to step down as IAB boss after 12 years
Guy Phillipson, the Chief Executive of the UK’s Internet Advertising Bureau is to step down in January 2017 after exactly 12 years heading the industry body.
Regulation
Influencer marketing rules: FTC slaps Warner Brothers for unclear paid content labelling
As influencer marketing continues to grow in popularity, Warner Brothers studio has been reprimanded for not labeling sponsored content produced by YouTube stars, including PewDiePie, to promote a video game.
The rise of the ‘Smart-up’: UK leading rise of AI firms
With Twitter recently paying $150m for 14-person Magic Pony, a UK-based AI visual search company, are we seeing the rise of the ‘smart-up’: companies that are transforming marketing through artificial intelligence? This new report from Magister Advisors takes a closer look.
GDPR: Consumer goods firms risk $320bn if unprepared for new data regulation
The global consumer product industry is failing to prioritise security and privacy and is at risk of losing a maximum of $320 billion due to General Data Protection Regulation (GDPR) penalties.
Brexit & Privacy Legislation: 6 Reasons why the GDPR is probably here to stay
The EU’s General Data Protection Regulation (GDPR) is the biggest shake-up of data protection laws for 20 years, promising bigger fines for companies that fail to look after consumer’s data. Peter Galdies, Development Director at DQM GRC, offers 6 reasons why GDPR is here to stay, despite the UK’s decision to leave the EU last … [Read more…]
Mind the reality gap: Five myths about sharing personal data
Consumers in the UK have little understanding of the complexities surrounding the security of their personal data and are falling prey to a host of myths that could put them at risk according to a new report.
Smart cities warning: UK councils ‘not on track delivery’
Many local governments are lacking the budget, leadership and capability to progress smart initiatives and connected technology in cities across the UK, according to new research.
From Star Wars to mangoes: The biggest domain disputes of the year
Domain registry Nominet has released its annual domain disputes report, looking at ways that big brands have worked to protect their reputation online through challenging domain squatters over the past year.
Tackling mobile ad blocking: Consumer control and “common sense” are key
Giving consumers more control and using “common sense” are the main ways to improve mobile advertising and make it more acceptable to consumers, according to a major study by the Internet Advertising Bureau UK.
EU secures more protection for citizens in US data sharing pact
The US has finally agreed to the terms behind a data sharing pact with EU countries, which aims to protect citizens following governmet spying revalations.