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Regulation

Customer Data Personalization with GDPR: Rules or Opportunities?

May 13, 2019

Data privacy and protection capabilities continue to be the most controversial, divisive and discussed topic today. Managing to deliver relevant ads without breaking consumer trust over privacy is a tricky tightrope for marketers to walk. Ivan Guzenko, CEO at SmartyAds, gives an alternative opinion and a holistic view of data challenges.

Ads, Content, Regulation advertising, Amazon, analytics, brands, email

Ad blocking rates at three-year low (but revenue lost continues to increase)

May 10, 2019

Publishers are losing more than £18.4m in revenue, despite drop in ad blocking rates, according to new data.

Ads, Content, Regulation advertising

The 8 Personality Traits to Succeed in Cybersecurity

May 7, 2019

The skills shortage in the cybersecurity sector has received a lot of attention as of late as the threat of hacks and data breaches continues to grow every day. Recruiters within the cybersecurity sector can and should be watchful of the common personality traits found in a successful cybersecurity job candidate.

News, Regulation email, global, security, UK

23% of global domains targeted by cyber-attacks

May 3, 2019
More than one in two people fear their identity being stolen by fraudsters
More than one in two people fear their identity being stolen by fraudsters

Almost one-quarter of brands have had their domain targeted by cyber criminals with brands taking a siloed approach to domain security and management, according to new research.

News, Regulation brands, France, Germany, global, Italy

Government unveils new cybersecurity laws for IoT devices

May 1, 2019

The UK government is introducing new laws to ensure connected devices are better protected from cyber attacks.

Regulation global, government, Privacy, security, UK

GDPR one year on: IAB offers new privacy guidelines for advertisers

April 26, 2019

Trade body IAB has updated its technical specifications for a GDPR-related framework aimed at helping advertisers, brands and technology providers comply with the European Union’s privacy laws, introduced last year.

Ads, Regulation advertising, agencies, brands, Europe, Privacy

Amazon ‘swamped by fake 5 star reviews’

April 17, 2019

Amazon is flooded with thousands of fake five-star reviews, an investigation published by consumer rights watchdog Which? has claimed.

Content, E-commerce, Regulation Amazon, brands, technology

Social media regulation: UK Govt proposes ‘like’ and ‘streak’ limits for children

April 16, 2019

Facebook and Instagram ‘likes’ may get shut down for children under new safety plans proposed by the UK.

Regulation, Social Facebook, media, Privacy, Regulation, sport

EU officially passes controversial copyright law

April 16, 2019

The EU’s new online copyright laws have passed their final hurdle by receiving approval from member states.

Content, Regulation content, France, Germany, Google, Italy

Who’s tracking you? New tool shows what popular sites know about users

April 11, 2019

Tinder continues to track your location when the app is not in use, while Facebook and Instagram not only track your location but also save your home address and most commonly visited locations, according to a new study.

Ads, Content, News, Regulation Amazon, Apple, apps, Facebook, Google
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