TV giant FremantleMedia begins video ad push with Spot X
Video ad serving platform SpotX has struck a partnership with TV brand FremantleMedia to help power the monetisation of the global media giant’s holistic distribution strategy.
Content
Retail trends: 58 million Brits now subscribe to their shopping
Consumers are now paying for entertainment, food, beauty products and garments, even bacon, all via monthly rate subscriptions, according to new research.
Google slides integrates Shutterstock images
Shutterstock have announced an integration with Google Slides that allows users to search Shutterstock’s library of 150 million images and edit any visual content within their presentation to add filters, text, logos, product imagery and more.
GlobalWebIndex teams with Publicis for global audience planning and activation
Audience profiling company GlobalWebIndex has formed a strategic partnership with Publicis Media to support the company’s global strategic planning and measurement practices via its proprietary PACE panel.
Oath debuts global ‘Build Your Brand’ campaign
Oath, a subsidiary of Verizon has launched its first global brand campaign, #BuildYourBrand, which will span nine global markets and underscores the company’s differentiators across mobile, video and data for advertisers, publishers and partners.
Snapchat 3D lenses opens to ads: Warner Bros first with Blade Runner “Spinner” car
Snapchat has launched Sponsored 3D World Lenses, with Warner Brothers and Budweiser among the first brands signing up to the augmented reality platform.
Google pulls YouTube from Amazon Echo Show: “A broken user experience”
Amazon’s Echo Show has lost its ability to stream videos from YouTube, with both sides blaming the other for the issue.
Rise of eSports: Level Up Media launches TheGamer.TV
Level Up Media, the eSports and gaming video broadcaster, has announced the launch of its brand new website.
Shutterstock Custom helps brands with content creation
Shutterstock has announced that its Flashstock business has been launched as Shutterstock Custom as a platform to create branded content on demand.
YouTube ditches paid channels (but expands $4.99 monthly sponsorshp model)
YouTube has axed its paid channels initiative, replacing it with an expanded sponsorship model available to all YouTube Gaming creators.